I have made my mock-up advertisement similar to my mock-up single, by using the same image and font to show consistency. I have mentioned the latest album to promote the band further and I have also mentioned the singles so people can associate those songs with this single and perhaps be interested if they liked the previous singles. Furthermore, I continued the house style of the cream colour of the font and the use of the fonts Georgia and Script MT Bold. I added an outer glow around significant text in the advert, such as the release date and the title of the single. In the previous adverts that I have researched, an image of the band has not been included and I believe this to be a key aspect of the Indie/Techno genre so I have not included an image of the band in the advertisement. Lastly, I have put the band's website at the bottom of the advert to give the advert an official overall effect.
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